Creativity in Lantern Festival
For a long time, the Lantern Festival is the most joyous festival for Chinese people in a year. When the entertainment attributes need to be continuously publicized, and when the aesthetic appeal needs to be continuously satisfied, various means and methods are selected and even created to gather popularity. came into being. For entertainment needs, the cultural activities of the Lantern Festival can not only accommodate entertainment forms such as singing and dancing, entertainment, and competition, but it is natural to create new and innovative lanterns to provide a happy environment. Especially when entering a foreign land, it is imperative and inevitable to integrate into the existing cultural and artistic activities of the other. In order to meet the aesthetic needs of local audiences, lanterns must express new themes, new images, and new lives, and ultimately make themselves an artistic product with affinity.
Needless to say, only by actively entering the cultural market, including the international cultural market, can we continuously promote the development of Zigong lanterns. The lanterns also have such abilities, conditions and characteristics, which make Zigong famous all over the world and make the lantern festival famous all over the five continents. "In the process of transition from the planned economic system to the market economic system, Zigong lantern art is no longer just a folk art for self-entertainment, it is also a means of cultural exchange and a carrier of cultural industries. If the Lantern Festival is held during the Spring Festival, it will be difficult for lantern companies to maintain the continuity of production. The needs of consumption and production in the outreach have gradually extended this unique festival during the Spring Festival and Lantern Festival to other festivals.
The festival cultural identity of Zigong lantern art has been further expanded.” Breaking the traditional cultural boundaries set for the Spring Festival and Lantern Festival, extending the lantern festival to other festival activities, the lantern festival needs to be constantly innovated, which leads to the festival festival. The shape is constantly changing. The theme and shape of the new competition make the lantern a cultural product. In the process of going out of Zigong and going to the world, the ideas and concepts that can be expressed are constantly enriched, and the images and things that can be shaped are constantly expanding, which objectively promotes the continuous improvement of industrial influence. . Becoming a cultural product means that lanterns must meet the needs of the market, and becoming a cultural carrier means that lanterns must meet the needs of communication, which objectively promotes the creative development of Zigong lanterns. Based on the analysis of modeling principles, it can be seen that the important difference between lanterns and other types of folk art lies in their distinctive visual characteristics.
Whenever the lanterns are lit, the visual appeal that is different from the daily daytime and the splendid and splendid color feeling set off by "light" makes the original static artistic shape suddenly become alive. In the world of changing light and color and thousands of images, the viewer's thoughts and mood will undoubtedly be different from the daily ones. The experience of viewing the lights again and again is not only a visual feast that delights the body and mind, but also a cultural baptism that inspires spirit. The Zigong Lantern Festival and Zigong lanterns can be seen often and new only by finding usable visual-focused cultural elements from historical traditions, creating new culture for the times, realizing transformation and application, and constructing contemporary culture.
